- Tricia LimGraduate No. US-CSA250708Certified Digital Marketing AssociateSyllabus version 318 Sep 2023



Tricia Lim
Graduate No. US-CSA250708
Certified Digital Marketing Associate
Syllabus version 3
18 Sep 2023
Tricia Lim
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
September 18, 2023
Expires on
Does not expire