- Certified Digital Marketing AssociateGraduate No. AE-AJU161973Dakota MarkowSyllabus version 3.028 Feb 2023

Certified Digital Marketing Associate
Graduate No. AE-AJU161973
Dakota Markow
Syllabus version 3.0
28 Feb 2023


Dakota Markow
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
March 6, 2023
Expires on
Does not expire
Evidence
82%