- Rushawn SatchellGraduate No. JA-ICI120626Certified Digital Marketing AssociateSyllabus version 1.028 Mar 2022



Rushawn Satchell
Graduate No. JA-ICI120626
Certified Digital Marketing Associate
Syllabus version 1.0

28 Mar 2022
Rushawn Satchell
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
April 1, 2022
Expires on
Does not expire