
Certified Digital Marketing Associate
Graduate No. NL-ARC150189
Rachel Stevens
Syllabus version 3.0

18 Jan 2023


Digital Marketing Playbook
Rachel Stevens
This course teaches the fundamental principles of Digital Marketing. It is designed to help you understand the key concepts of Digital, how it has changed customer behavior and the implications for your role and the wider business.
Skills / Knowledge
- Content Marketing
- Social Media Marketing
- Website and Metrics
- Analytics
- Search Marketing
- Email Marketing
Issued on
February 2, 2023
Expires on
Does not expire
Evidence
85%