- Mona AlmailamGraduate No. KW-PAGU129900Certified Digital Marketing AssociateSyllabus version 1.021 Apr 2022



Mona Almailam
Graduate No. KW-PAGU129900
Certified Digital Marketing Associate
Syllabus version 1.0

21 Apr 2022
Mona Almailam
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
May 4, 2022
Expires on
Does not expire
Evidence
60%