Certified Digital Marketing AssociateGraduate No. US-OSF139734Joanna Wilbee-AmisSyllabus version 1.0
10 Oct 2022
Certified Digital Marketing Associate
Graduate No. US-OSF139734
Joanna Wilbee-Amis
Syllabus version 1.0
10 Oct 2022
Joanna Wilbee-Amis
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
November 3, 2022
Expires on
Does not expire
Evidence
75%