Certified Digital Marketing Associate

Donna M. Hoffman

The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.

Skills / Knowledge

The Digital Opportunity
Websites and Email
Social Media and Social Selling
Social Customer Service
Digital Challenges and Risks
Digital Mindset
Customer Journeys
Web Concepts and Terminology
User Experience
Reporting Data
Data Analytics

Issued on

May 26, 2023

Expires on

Does not expire