Certified Digital Marketing AssociateGraduate No. IE-DMI155773Alison ThompsonSyllabus version 3.0
11 Jan 2023
Certified Digital Marketing Associate
Graduate No. IE-DMI155773
Alison Thompson
Syllabus version 3.0
11 Jan 2023
Alison Thompson
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
February 2, 2023
Expires on
Does not expire
Evidence
65%