Rose ThorneGraduate No. IE-DMI154624Certified Digital Marketing AssociateSyllabus version 3.0
6 Jan 2023
Rose Thorne
Graduate No. IE-DMI154624
Certified Digital Marketing Associate
Syllabus version 3.0
6 Jan 2023
Rose Thorne
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
February 2, 2023
Expires on
Does not expire
Evidence
90%