Certified Digital Marketing AssociateGraduate No. AU-MER108265Birgit HaasSyllabus version 2.0
23 Dec 2022
Certified Digital Marketing Associate
Graduate No. AU-MER108265
Birgit Haas
Syllabus version 2.0
23 Dec 2022
Birgit Haas
The Certified Digital Marketing Essentials course is designed to help you understand the key concepts of digital, how it has changed customer behaviour and the implications for your role and the wider business.
Skills / Knowledge
- The Digital Opportunity
- Websites and Email
- Social Media and Social Selling
- Social Customer Service
- Digital Challenges and Risks
- Digital Mindset
- Customer Journeys
- Web Concepts and Terminology
- User Experience
- Reporting Data
- Data Analytics
Issued on
January 3, 2023
Expires on
Does not expire
Evidence
100%